Influencer Partnerships: How to Leverage Thought Leaders to Drive Event Buzz
The NYC Event Planner’s Guide to Filling Rooms and Generating Pre-Event Momentum When it comes to planning events in New York City, great design and a strong run of show aren’t enough anymore. You need buzz. Anticipation. People talking about your event before the doors even open. And one of the smartest ways to make […]
Branding Events: Top Strategies to Reinforce Your Impact
Let’s get something straight. Every event is a brand event. In a high-stakes market like New York City, where attendees are constantly comparing and posting, the difference between a forgettable event and a legacy-defining moment often comes down to one thing: branding. This is your complete guide to building and executing powerful brand experiences at […]
The Speaker Stack Strategy: Using Micro-Influencers to Build Hype Before Your Event
In 2025, having a killer keynote for your events just isn’t cutting it. You can lock in a powerful voice, a bestselling author, or even a TEDx legend. But if nobody knows who’s coming until they arrive… you’re already behind. The top event planners in NYC are now building Speaker Stack Strategies. These are layered lineups of […]
Check Out the Hong Kong Dragon Boat Festival in NYC
In the Year of the Snake, a symbol of transformation, wisdom, and fierceness, there’s no better time to witness the power and precision of dragon boat racing. The Hong Kong Dragon Boat Festival in NYC is back this summer for its 35th year. And with it comes high-energy racing, cultural traditions, and community spirit to […]
Paid Ads for Events in 2025: What Event Pros Need to Know
Organic search is an integral part of your online marketing strategy, but the competition is fierce. In 2025, paid advertising is where you should focus your digital marketing energy. For NYC event professionals, it’s crucial to promote a public activation. But not all ad strategies are created equal, and the event industry has unique nuances. […]
Meet The Young Picassos
If you’re looking for musical entertainment that goes beyond the usual cover band, The Young Picassos bring something different to the table. They’re a tight-knit musical collective with roots in the Caribbean and a sound that blends Soca, R&B, Hip-Hop, Pop, and Neo-Soul. They are soulful and effortlessly cool; perfect for NYC events where music […]
SummerStage in Central Park
Sizzlin’ Hot Summer Schedule 2025 Summer in New York City means one thing for music and culture lovers: the return of Capital One City Parks Foundation SummerStage. Now in its 39th season, this beloved outdoor festival is bringing the beats back to all five boroughs with over 70 shows lighting up 13 neighborhood parks from […]
Best Rooftop Pools in NYC for Summer Fun
Rooftop pools in NYC are a secret summer escape New Yorkers crave. They offer skyline views, exciting social scenes, and, of course, refreshing plunges in cool water. It’s hot outside! Take a break from the sticky, humid air. NYC’s rooftop pools deliver all the feels of summer without leaving the city. Dive Into Summer with […]
Nothing Embodies Summer Like a Day at the Ballpark for a Yankees Game
Summer in New York City hits different when you’re in the Bronx cheering on the Yankees. The Bronx Bombers are bringing the heat with a lineup full of fan-favorite players and intense matchups. There’s no better way to spend a sunny afternoon or breezy evening in the city than at beloved Yankee Stadium. Home Runs […]
Team-Building with Pizza School NYC
NYC is known for fantastic pizza (the best, in our opinion.) Pizza School NYC has been on a mission to spread the joy of pizza-making since its opening in 2010. Founded by husband-and-wife team Mark and Jenny Bello, the school has become a go-to destination for pizza lovers from all over the world. Students leave […]