10 Top Business YouTube Channels to Skyrocket Your Business

As an entrepreneur and event planning professional, you’re always on the hunt for inspiration and mentorship for running your business. And while there are TONS of great influencers and voices out there with proven track records of success, there are a few that offer value to event planners in a unique and applicable way. Today, […]

5 Top Event Staffing Partners in NYC

Two servers called off sick, and the one who showed up late couldn’t stop touching her face. The bartender looks hungover, and the valet is flirting with your assistant. Maybe you deal with event staffing issues so often that it’s just another Saturday afternoon in the life of a New York event planner. If so, […]

Grow Your Event Planning Business’ Following on Instagram with these 12 Insights

You’re no event-planning newbie. You already have a presence on all of the most happening social media platforms, including Instagram. You’re an old pro when it comes to posting snapshots of your swank New York events for your legion of Instagram followers to ogle over. Wait—what’s that? You don’t have a gazillion followers on Instagram? […]

Unlocking the Potential of Event Analytics for Data-Driven Decisions

Event analytics utilization can help you measure and evaluate your event performance and identify areas for improvement and growth. In other words, data and analytics can help you make informed decisions that enhance your event outcomes and impact. But how can you unlock the potential of event analytics for data-driven decisions? What are the best […]

Innovative Venue Selection: Transforming Spaces for Unique Events

An event venue is more than a space for hosting attendees. It is an integral part of an event’s narrative where experiences are crafted, connections are forged, and memories are etched. Imagine organizing a corporate meeting surrounded by the lush greenery of a botanical garden or a product launch in the urban charm of a […]

6 Ways to Repurpose Your Event Planning Blog Content for Added Engagement

Running out of fresh content and topic ideas for your event planning business blog? Don’t fret. There are some great ways and big ideas to repurpose blogs and reinvigorate them for added engagement. And you don’t need to be a creative genius to step up your blog marketing strategy and online engagement game. 1. Create […]

How to Launch Your Event Planning Business in 2024

You’ve sat on the sidelines long enough. The dream of becoming an event planning professional is coming together as you take steps toward realizing your career vision. You’ve planned and scratched notes for yourself – it’s time to make it official. You’re ready to start your own event-planning business and step into the exciting realm […]

Improve Your Pre-Event Engagement with These 5 Strategies

In the old days, event planners would rely on the designs and effectiveness of an event invitation to attract more event attendees. But today’s event planning landscape is a completely different ecosystem. And attendee engagement is more comprehensive with digital touch points before, during, and after the event.  As a New York event planner, you’ll […]