How Event Professionals are Revamping Their Business

Event Professionals

Event professionals are an integral part of a brand’s identity and growth. They help build brand awareness, sell your products and services, attract more customers, and create lasting relationships with them. But as an New York event planner for a growing business, it can be difficult to keep up with all the demands on your […]

Event Trade Shows: What Event Sponsors Want

Event Trade Shows

When you first start the planning for event trade shows, it can be hard to attract the attention of big event sponsors. But once you have a few successful events under your belt and can show some numbers, the offers will start rolling in. But what really attracts event sponsors? Here’s what they look for: […]

A Decade of Greatness: Why You Need to Attend the Event Planner Expo 2022

The Event Planner Expo in New York is always a must-attend event, but this year we’ve taken it up a notch. In celebration of the expo’s 10-year anniversary, The Event Planner Expo of 2022 will be full of professional insight you won’t want to miss.  Whether you’ve heard about the Event Planner Expo before or […]

Killer Strategies to Increase Event Attendance!

Although large gatherings have been restricted and discouraged since the start of the COVID-19 pandemic, things are opening up now, and more venues are hosting large events. That means this is a perfect time for you to host your own event! But how do you ensure you’re getting enough event attendees per year? How do […]

5 Can’t-Miss Conferences in New York City This Year

Are you ready to unleash your inner culture vulture and experience the fun side of the city? There are tons of great events and things to check out in New York City in 2022. Regardless of your interests, there are many conferences in NYC that you can attend throughout the year. New York City is […]

The Importance of Strategic Partnerships (And How to Form Them)

Think about some of the most successful businesses out there. Odds are, they’ve got a great team of strategic partners in their corner. Statistics show that 57% of companies leverage strategic partnerships to acquire new customers. Another 44% use partnerships to get innovative ideas. Strategic partnerships are key to your event planning business’s success and […]

How to Choose Engaging, Motivational Speakers for Your Next Event

Even events that last a few hours need 2-3 keynote speakers. Moreover, choosing the right event speakers can have a massive impact on your event’s success and attendance rates. But how do you know which speakers are right for your event? How do you choose a speaker that will inspire returning guests at your next […]